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Felicia
Chin - The Brand Ambassador |
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On 1 May 2007, VITAGEN has signed a two-years renewal contract with MediaCorp artiste Felicia Chin. She is now appointed to be the brand spokesperson for VITAGEN COLLAGEN, VITAGEN COLLAGEN and continues to carry her VITAGEN LESS SUGAR portfolio. Felicia has grown to be a beautiful and confident lady. She is able to portray the icon of VITAGEN COLLAGEN with immense vibrancy. The new print campaign speaks for itself. Ms Irene Ling, Marketing Manager of Malaysia Dairy Industries Pte Ltd (MDI) which has been promoting the first cultured milk drink introduced in Singapore back in 1977, said, "For the past one year, Felicia is able to carry herself confidently as a VITAGEN LESS SUGAR spokesperson. She has a wholesome persona and displays a vivacious disposition. Her healthy-looking image projects vigour, vitality and vibrancy, which appeal to everyone. The decision to renew her contract and appoint Felicia as the spokesperson for VITAGEN COLLAGEN is a natural choice." |
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